David Luft founded LDD Consulting in 2003 after building the early groundwork for the business in the early 2000s. He brings a unique blend of technical expertise and business leadership to his role, helping Albuquerque businesses stay secure, supported, and productive through reliable IT services.

David earned a degree in Psychology with a minor in Computer Science from the University of New Mexico, followed by a Master’s degree in Business Administration with a concentration in Information Systems. He is an Apple Certified Technician and holds Microsoft Certified Systems Engineer and Microsoft Certified Trainer certifications.

As Founder and CEO, David leads LDD Consulting with a focus on long-term relationships, proactive support, and consistent service quality. Outside of work, he enjoys working on cars, camping, hiking, fishing, and spending time with his family.

Dina Luft has been a core part of LDD Consulting since its earliest days, playing a key role in shaping the company’s customer-first culture after it was formally established in 2003. As Co-Owner and CFO, Dina helps ensure that every client—regardless of their level of technical knowledge—feels confident, supported, and well cared for.

With a deep understanding of the frustrations that can come with technology, Dina brings professionalism, approachability, and clear communication to every interaction. She oversees accounts receivable, office operations, and day-to-day administrative needs, and she is always ready to step in wherever support is needed as the company continues to grow.

Before settling down in Albuquerque, Dina lived in Texas, Montana, New Jersey, and California. Outside of work, she enjoys watching wildlife in her backyard, listening to music, reading classic literature, and spending time with family. She has a son who lives in Texas, a married daughter living in Alabama, and she loves being “Ganya” to her grandchildren.

LDD provides our customers with an IT experience that challenges the stereotypical “I’ve been on hold with an answering machine for 6 hours” phone call. I’m proud to say that LDD has an immediate response time to our valued clients. Locally owned businesses should be celebrated and supported for the positive impact they have on their communities. David and Dina truly enjoy what they do and have high regard for the people they’ve hired which leads to favorable qualities in a business. I enjoy being a part of helping companies get the support they need for the technology that keeps them going. I am responsible for marketing and branding at LDD. I have a BA in Communications with an emphasis in administration. Small businesses have occupied most of my career and I love the unique challenges they bring. I enjoy being a part of a company that helps people achieve more. It’s rewarding to know that what we do fuels what our community of small businesses can do. I grew up in the Dallas, TX area. I went to a college outside of Lubbock called Wayland Baptist University. One of my favorite books is Boss Life by Paul Downs. I love spending time with my daughter and my church’s youth group.

I am a caregiver at heart and truly enjoy being a small part of helping LDD grow and I like building relationships with our current and future clients. I’m the person who reaches out to potential new customers, and I attempt to extend David’s amiable and honest qualities that run throughout LDD’s culture. After earning an undergraduate degree in Business Administration from the University of Redlands, I worked for a toy company, marketing entertainment software products for girls. Working for David and Dina is like being part of a family. Every staff member is supportive and everyone works together to help each other succeed which in turn helps LDD succeed. I was born and raised in Albuquerque, but spent 17 years in Los Angeles finishing school, working and starting a family. Experience in “Corporate America” has given me an appreciation for small businesses. The difference between the two is vast and I can attest to my strong preference for the latter. In my free time, I am busy being a mom to two teens, biking and reading. In this season of my life, I’m obsessed with political podcasts such as the “NPR Politics Podcast” and historical political reads like Blow Out.